1) Helen of Troy (all brands, including Belson, Gold n’ Hot, Hot Tools, Revlon, Vidal Sassoon, Wigo)
2) Conair (all brands combined, including BaByliss, Conair Pro, Jilbere, Plimatic, Ruck, Forfex)
3) Farouk Systems (CHI)
4) Bio Ionic
5) John Paul Mitchel Systems
6) Cricket
7) GHD
8) HAI Elite
9) FHI Heat
10) T-3 Micro
For the second year, Helen of Troy, the market leader, and Conair were negatively impacted by a mature product mix, economic conditions and trends to captive store labels.